The Power of Scent: Valentine’s Day Gift Ideas!

Pause next time you wear a fragrance and think of this, “Seventy-five percent of the emotions we generate on a daily basis are affected by smell. Next to sight, it is the most important sense we have.” (Martin Lindstroem, Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight and Sound, Free Press, 2005).  The scent of your particular fragrance will remind people of you – so make it a good one. While it is nice to have a signature fragrance, wearing the same one daily or yearly can get old.  Keep it fresh and check out these favorites!

Love the ladybug ...Dot by Marc Jacobs

Love the ladybug …Dot by Marc Jacobs

First you will notice the unusual, colorful ladybug bottle. Inspired by the theme of polka dots, one of the designer’s favorite patterns, the fragrance symbolizes charm and elegance, energy and vitality. It’s a light, upbeat perfume with a touch of the unexpected, Marc Jacobs explains.  I want to wear this parfum just so I can symbolize all of these characteristics!  Eau de Parfum 1, 1.7 and 3.4 oz.  Nordstrom, $72.00- $92.00


At a glance it is a garden of amazing flowers. But there is so much more to this scent.  The bottle’s bold design let’s one know that this is a beautiful modern scent.  Balenciago explains that although flowers are beautiful, they aren’t all harmless. They can be cruel, carnivorous or venomous, and contain poison.  Eau de Parfum 1.7 and 3.4 oz.  Neiman Marcus, $100 – $130.00

Citrine Custom Blend Fragrance

Have you ever walked into a party and three other women are wearing your “signature scent.”  To really stand out, create your own custom blended essential oil or perfume.   With four bases to choose from and many top notes, sit with a scent mixologist and create something unforgettable. Citrine Natural Beauty Bar, Biltmore.

Noir by Tom Ford

The duality of the Tom Ford man.  With Noir, Tom Ford wanted to flaunt the duality of the Tom Ford man. First there’s the refined, urban man that everyone thinks of, then there’s the other side, the intriguing sensuality of the private man. ‘Noir is enigmatic, complex and surprising (…) Noir is perhaps my most personal fragrance yet,’ the creator confides.  Eau de Parfum 1.7 and 8.4 oz.  Neiman Marcus, $210 -$520.00

Jo Malone London Home Collection


Does your bedroom smell like Grandma’s house?  Make it sexy with the Jo Malone London Home collection will take the scent of your home up a notch with an uplifting lime basil and mandarin Room Spray. An elegant diffuser in rich Pomegranate Noir. A Scent Surround™ Sachet to infuse clothes and linens with the sensuous freshness of English Pear & Freesia. And the Blackberry & Bay Home Candle … vibrant and verdant. The art of living well.  Neiman Marcus, $200.00

And remember…“Beauty without virtue, is like a rose without a scent.”




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A Secondary Sex Characteristic? How to diminish the appearance of cellulite


If cellulite is a secondary sex characteristic- how can we get diminish the appearance of it?

If cellulite is a secondary sex characteristic- how can we get diminish the appearance of it?

If cellulite is a secondary sex characteristic, how do we diminish the appearance of it?

I had a dream that chocolate was diet food and cellulite was sexy….then I woke up.  But, I do still think about how cellulite is really a secondary sex characteristic.  It often starts around puberty because there is an estrogen connection and it can even fluctuate with monthly cycles.  Since, according to the American Society for Aesthetic Plastic Surgery, 90 percent of all women experience cellulite to some degree; it’s no wonder that there is a demand to get rid of it.   Hopeful that something as simple as a massage could give me Cameron Diaz legs, I asked Scottsdale plastic surgeon, Dr. Sean Lille what really helps and what is hype.  Here is a breakdown from least effective to most effective:

  • Temporary:  As counterproductive as it sounds, plumping the skin to fill in the space where the connective tissue pulls down, temporarily reduces the appearance of cellulite.   Why? Because women have septae or vertical bands of tough connective tissue that pull down on skin causing existing fat pockets to bulge upward sort of like a mattress.  The coils of a mattress are like a woman’s septae.  (Men, unfairly, have septae arranged in a diagonal crosshatch pattern which make men exempt.)  Although, not scientifically proven to work, pneumatic massage, heat therapy, ultrasound, magnetic therapy and endermolgie all have a physical or mechanical method that may help plump up the indentions.
  • Creams:  If you happen to have the budget to drown your butt and thighs in retinols, these topical formulations might help.  Since retinioids, retinols and topical peptides are expensive, they aren’t found in body creams but they are found in facial creams.  These products  help build up collagen production, but since the skin on the body is thicker than the face, the products effectiveness is limited.  You will find anti-cellulite creams with ingredients like caffeine, menthol or mint.  Caffeine penetrates the skin easily and increases microcirculation but the effect is very temporary.  By the time you walk out of the bathroom the effect may be gone.
  • Machines:  According to information presented at a recent American Society for Aesthetic Plastic Surgery meeting, Velashape is effective and can reduce cellulite. It works using a combination of radio frequency, infrared light energy, plus vacuum and mechanical massage. It takes at least 4 treatments to see results.  The results are not proven to be permanent.
  • New procedures for long lasting results:  Groundbreaking new technology, VaserSmooth and Cellulaze are the only one-time treatment options available that treats the core problem of cellulite by releasing the fibrous bands on connective tissue and emulsifying fat cells that cause the appearance of cellulite.  While VaserSmooth uses ultrasonic energy and Cellulaze utilizes laser energy, they both use probes that selectively break up fatty tissue and the surgeon uses the edge of the probe to remove individual septae (mattress coil indentions.)  Dr. Sean Lille, the first surgeon in the valley to perform VaserSmooth, says the procedure is not for everyone and patient selection is important.  Hmmm…why do I always fall into the- “not for you” category?  Booking my massage now!

And remember, “Beauty without virtue, is like a rose without a scent!”




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Men: How to be more alluring

Studies show men look more alluring with heavy stubble or a beard

Studies show men look more alluring with heavy stubble or a beard

We all know that attractiveness is always on your mind, because we all think about “allure.”  Many people will say that attractiveness is defined differently by different people, “Beauty is in the eye of the beholder.”  Well, that isn’t  completely true.   There is hard science behind this information; it is not a random opinion.  Although this is just scratching the surface,  and obviously there are cultural differences on what is found attractive in other countries, here are some tips to get you started!

Most important body feature: 

It’s not what you think.  Despite conventional wisdom that the eyes are the most important feature/determinant of a person’s attractiveness or lack thereof, it is actually the mouth.  According to Gordon Patzer, Ph.D., a leading expert on the subject, it is the mouth that is the first facial feature seen and thus might well be most important.  Smiles are easy to improve.  Stock up on drugstore teeth whiteners or go to a qualified professional for a more significant transformation.


V-Shape is very desirable

V-Shape is very desirable


Multiple studies prove that a V-shape body on a man is more attractive.  The ideal shape has a waist-to-hip ratio of approximately 0.9-1.0 and a chest-to-waist ratio of around 1.33.  Obviously, the most important thing is to be healthy, but the right clothes can help you fake the right proportions.  Rock a well-tailored blazer to give the impression of broader shoulders.  If you need to give the impression of a slim waist, favor V-neck shirts that skim over your body.  Be sure the fit isn’t too loose or too tight.


If you don’t believe in yourself, why should anyone else?  The feeling of knowing with certainty “who” you are – looks good on anyone. Unfortunately, people often confuse confidence with egocentricity.  Show respect for yourself and others. Stand up straight and push through challenges. Demonstrate self-awareness.  But remember, confidence without humility = a hybrid of a horse/donkey.

Heavy Stubble: 

Women prefer heavy stubble!

Women prefer heavy stubble!

Scientific information may make you pause before reaching for the razor.    Although more research needs to be done, a new study published in the Journal of Evolution & Human Behavior, May 2013, shows that a man’s facial hair strongly influences his “allure.” Researchers photographed 10 men at four stages of beard growth: clean shaven, 5-day “light” stubble, 10-day “heavy” stubble and fully bearded. Three hundred and fifty-one women and 177 heterosexual men viewed the photos and rated each face for attractiveness, masculinity, health, and parenting ability. Women ranked heavily stubbled faces as the most attractive. Men rated full beards and heavy stubble as most attractive.  If you can only grow light stubble, just shave it, as light stubble was seen as the least attractive by both groups.  If you aren’t sure you have hit the threshold of density and distribution to quality for the “most attractive” level, check out a picture of Adam Levine (Maroon 5) – his beard is just right!

Most important feature NOT to have:

On a related topic, research expert, Gordon Patzer, Ph.D., states “there is one face-body feature/part in both males and females that when present  always contributes negatively to a person’s physical attractiveness. And, it indirectly aligns with somewhat recent findings about a person’s health in general.  That body feature is: a protruding stomach.”

And remember….”Beauty without virtue….is like a rose without a scent.”



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Look at me NOW! Change your look – Change your life!

Diane Faith is an Image Consultant who works with professional athletes, former athletes, celebrities and ordinary people.  Check out this quick video of Di working with 2 different clients….changing lives.

And remember….Beauty without virtue, is like a rose without a scent!



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For Girls Only: How to get your skin to retract after pregnancy!

If you are having a baby or just had one; you won’t want to miss this!  Subscribe to my YouTube channel, DiFaith  for weekly beauty updates.

And remember, “Beauty without virtue, is like a rose without a scent.”



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Pregnancy Weight Gain: Di’s Top 12 Tips On How To Lose Weight


Diane Faith

Diane Faith in an “unretouched photo” with her youngest child

Oh Baby….(or babies – in my case.)  I was never the “skinny girl.” I have an athletic body type and am fortunate enough to build muscle pretty easily, but I have been on just about every diet that exists. I have gained and lost about 175 pounds over the course of having four children and three C-sections. When you gain a solid 40 – 45 pounds and lose it….four times, you learn a lot about what works and what does not.   No, the weight didn’t “fall off.” I lost it one ounce at a time. People ask me all the time – “How did you do it?” So here it is, my weight loss secrets:

1) Control: This is a key word. When you completely own the fact that your weight is under your control, then you can do something about it. For me, when I finally realized that there are so many things in life that I cannot control, but I can control my weight….I was able to stick to a plan. I’ve seen close friends who come from families where both parents are quite large, but size isn’t just about genetics, it is about what you eat. If you put your mind to it, and know that this is completely in your control- you can do it!

2) Hunger: Hunger is a sign that you are most probably losing weight. People think they can lose weight without ever being hungry. For me to lose weight, I had to go through times in the day when I was hungry. So I decided that mid- day worked best for me to be hungry. I can’t sleep when I’m hungry, and I need fuel to start the day, so I decided that it was going to be “okay” to be hungry in the middle of the day.

3) What you put in your mouth: You can’t eat as much as you think you can. For me, I am 5 feet 4 inches, therefore, I can only eat about 1,200-1,500 calories a day to lose 2 pounds a week. For me to maintain my weight, I can eat about 1,800 – 2,000 calories a day depending on how much I exercise. If I exercise all day long and eat 2,000 calories a day, I still won’t lose weight. For me, it’s all about what I put in my mouth.

4) Protein Supplements: To kick off my weight loss, I often would substitute one or two meals with a 300 calorie high protein drink. I would drink half the drink early in the morning, the other half at 10 am. Then, for lunch, I would drink half of the second 300 calorie drink and have the second half of the second drink around 3:00 pm. Then I would have a small dinner and a healthy snack right before bed. I’ve tried a lot of diets that forbid eating in the evening and loading up on calories in the morning….this doesn’t work for me. After a few weeks, I eat the same number of calories in small meals.

5) Water: I would have a goal to drink a gallon of water a day. I rarely reached my goal but I would come close. Drinking a lot of water keeps you full and aids in weight loss. Slow down on the water intake after 6 pm, or you’ll be visiting the bathroom throughout the night.

6) Exercise: After I had each of my four children, I found it very difficult to get to a health club. When carrying an extra 45 pounds, the comments from “friends” were a little hard to take. I remember after having my second child, I had a very fit, pretty “friend” at the gym tell me, “I admire you for having the guts to come here to work out with all that extra weight on you.” I’m not making this up. She actually said that to me. I went to the locker room and cried. If you are at a point where you don’t want to go to a gym, I found buying some hand weight and working out at home to be very convenient. With a new baby, you can also take your baby for walks in a great exercise stroller. With my last two children, I learned to really care less about how fat everyone thought I was, because I knew I was there to do something about it! Sometimes joining a more family oriented gym, versus a fancy health club, is also a good option…I did that too!

7) Scale: For me, weighing once per month works best. My “water weight” can vary so much that weighing more frequently just sets me up for disappointment. If you work out and stick to your calorie plan, you WILL lose weight. Put the scale away.

8) Don’t talk about it: For me, when my husband and friends knew I was on a “diet” it made the diet so much more difficult. It’s like when its Yom Kippur…30 minutes after I’m suppose to fast, I’m hungry. It’s the same thing with a “diet;” I’m starving the second it is official. If the diet is between me, myself, and I…. I focus on the most important things in my life and tend to forget about what tasty thing I may not be able to eat for awhile. For me, I always want what I can’t have…especially if everyone is watching what I eat and asking me about it. I literally didn’t even discuss my weight loss with my own husband. I drank the protein drinks while he was at work and for the most part, he had no idea I was even concerned about losing weight.

9) Sheer determination: The first time I had to lose 40 pounds, I went to buy a couple of things to wear to work until I lost the weight. While shopping, I found the skimpiest top and bought it. My husband thought it was a joke when I showed it to him. I remember telling him, “I will wear this someday!” I was DETERMINED to be that size….it took me about 6 months…but I rocked that top!

10) It’s not a race:Each time I lost 40+ pounds it took a different amount of time. I dropped the weight the fastest when I was younger and could exercise more. It’s not a race, it is a journey.

11) Avoid eating out: I grew up learning that you have to finish the food on your plate. At home, I just serve myself small portions, but when I go out to eat, it’s hard for me to leave ¾ of a good meal just sitting there; it’s such a waste of money. Also, in many cases, you don’t know for sure how many calories you are consuming. When I’m trying to lose weight and have to meet friends for dinner, I try to pick places I don’t really like and eat before I go. This way, I don’t feel deprived and I drink an ice tea and order a side salad without dressing.

12) No alcohol: I know – there is the skinny girl margarita…etc etc. For me, I lose the ability to care about my diet once I consume alcohol. When I drink, I tend to snack. Therefore, when trying to lose weight, don’t drink. Personally, I rather eat my calories anyway.

Make it Beautiful…and remember,  “Beauty without virtue, is like a rose without a scent!”




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